Hey, I’m Laura (or LJ) and this is my story

I’m a proud Mancunian, mum of two amazing young Mini Me adults, master juggler, business owner, career focused, recovered people pleaser and a collector of skills, accreditations and qualifications.

But more than that I’m a driven, ambitious HR leader who’s grafted, taken risks and smashed through doors to move from Operations to People & Performance (HR if you prefer), and added marketing and finance experience along the way. Sounds dramatic? At times it was but I share this for one reason… 

I want you to know I’m in it with you. So let me be raw. 

 
 

I wasn’t always this confident.. As a child I was quiet, insular and painfully shy. The kind of shy that I’d come home if I was playing with a friend and someone else came along. I was happy but timid. 

Fast forward going to secondary school and along came the first reinvention. I knew no-one in the entire school, so I brazened out a next level of confidence like the moment Sandy turned all sassy in Grease. Keep moving forward and I’ve reinvented myself more times than I like to remember.. From becoming a mum to marriage, divorce, gaining weight to losing weight, swapping careers, quitting a guaranteed six figure salary, studying and re-qualifying, I even spent nearly 8 years living in the Middle East.

Each change was a plot twist, sometimes planned, often unexpected but with each I’ve had major learnings and lightbulb moments. 

One of the things I’m known for is my ability to get results, my determination, truth talking and my ‘no settling’ approach to life. And I make no apology for it.

Sure I could keep this to myself and keep raising my game and my life, but I see so many of my colleagues in this industry lacking the support or guidance they deserve. So they plateau in a career when they should be soaring.

I’m frustrated about the added pressure, the isolation and the weight that is increasingly mounting on all of us.. I’m ALL about real support with no judgement, and I want to see more of us succeed. I want us to wake up inspired and yell ‘plot twist’ when we choose without feeling lost, overwhelmed, burnt-out or heaven forbid, selfish.

 

Newsflash.

You can have it all. You just have to decide what your all is.

Now that’s a tip for you for free.

truth talk

I truly believe that now more than ever if you are lucky enough to have a device that allows you to find me here, then you absolutely have a choice to quit quitting on yourself. You have a choice to be a changemaker. You have a choice to have the career you want with the lifestyle you choose. Think of it like a fun game of jumanji and I’m on your team. You ready? 

A few fun facts about me
(because us people-people buy into people!)


got your attention

Only joking…. Colour, style, uniqueness, individuality, basically confidence and owning my (or your) greatness in all its realness is the sexiest, most attractive quality. Truth. Individuality is a superpower. Use it. 

bubbles & brain boosting

Audible and Amazon obsessed. There’s always a good podcast, book or audio on the playlist. But no Jilly Cooper here, it’s always about expanding my thinking and fuelling the serotonin. Plus if I’m relaxing in bubbles, all the better.

selective shopaholic

If you ever shop with me you can bet that I’ll end up with new statement heels or (ok, and) some fabulous statement stationary. I am unapologetically feminine but with a level of fierceness that shouldn't be underestimated, and my style shows it.

memory collector

I take a lot of pictures and have over 30,000 on my phone. But no duck faces here, more lifestyle, travel and purely for the memories and smiles later. Oh, and wine, cocktails, great food, a gym session, I’m always in for that. Just call me.

what are you waiting for?

Explore how we can work together.

Have It All

The only mastermind of its kind for unapologetic female leaders who are ready to have it all… It’s time to put yourself first. Zero guesswork. Zero guilt.